Hi, I'm Deb, owner of Sophinity and mum to 2 gorgeous girls, Olivia and Molly…. who I really wish would just stop growing!

I started my career as a PA and Events Manager, first in Chelmsford and then moving onto London for most of my career. As well as PA duties, I organised high-end events working with various sports personalities. It was extremely high paced and where I get my head for organisation. I briefly travelled for six months before my PA career began, spending time in the most amazing countries: Dubai, Hong Kong, Thailand & Australia.

I love to shop, binge watch soaps (and other trash TV), go out for meals, and take holidays! Since becoming a mum, however, I spend most of my time at the farm, playground, soft play, trampolining, play dates….. you get where I'm going with this! My girls fill my time with so much fun, and I wouldn’t change it for anything.

I'm a working mum, and I’m so proud of that. I started my business in June 2020, right at the start of lockdown... and with the help of coffee and chocolate, I juggle it alongside raising two young children. As the girls get older, I'll continue to grow Sophinity at a pace that works around my little family, and I'm really excited about the journey ahead of me.

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